Questioning how you can earn cash on TikTok? You’re not alone. Nearly everybody born earlier than 2004 is asking the identical query.
Nevertheless, money-making on TikTok is simply as profitable as it’s mysterious.
TikTokers with over 100,000 followers tended to make $200 to $1,000 monthly by TikTok’s Creator Fund, whereas these with over one million followers earn $1,000 to $5,000 (or extra) monthly. And a choose few people make upwards of $100,000 to $250,000 per single submit when working with big-name manufacturers (sure, you learn that appropriately—a single submit).
Nevertheless, because the introduction of TikTok’s new Creativity Program Beta in early 2023, creators have discovered the brand new program to be extra profitable, and TikTok says creators could make as much as 10x extra. That’s principally as a result of the brand new program incentivizes creators to create movies longer than one minute.
How do folks earn cash on TikTok? Properly, by just a few methods—we’re going to cowl 14 of them.
Many of those techniques may be executed by a enterprise, however others require you to make TikTok what you are promoting. For instance, any model can use TikTok adverts to drive site visitors to their ecommerce retailer, however you’ll want to take a position extra devoted TikTok time into earning money by TikTok’s Creativity Program Beta or by turning into a model ambassador.
You both have a enterprise you promote by TikTok—or you’re the TikTok enterprise.
With out additional ado, let’s have a look at how you can earn cash on TikTok in 2024.
Quick on Time? Right here’s The best way to Make Cash on TikTok
- Promote merchandise by a TikTok Store.
- Drive gross sales with TikTok adverts.
- Take part in affiliate packages.
- Promote songs.
- Be a part of TikTok’s Creativity Program Beta.
- Publish sponsored posts.
- Change into a model ambassador.
- Begin a Patreon.
- Discover new purchasers.
- Construct and promote TikTok accounts.
- Work with influencers and fellow creators.
- Obtain donations by stay gifting.
- Increase cash by crowdfunding.
- Accumulate ideas.
- Seek the advice of for a model.
- Spend money on TikTok Spark adverts.
The best way to Make Cash on TikTok in 2024
Many of those techniques may be executed by a enterprise, however others require you to make TikTok what you are promoting. For instance, any model can use TikTok adverts to drive site visitors to their ecommerce retailer, however you’ll want to take a position extra devoted TikTok time into earning money by TikTok’s Creator Fund or by turning into a model ambassador.
You both have a enterprise you promote by TikTok—or you are the TikTok enterprise.
With out additional ado, let’s have a look at how you can earn cash on TikTok in 2024.
1. Promote Merchandise By way of TikTok Buying
TikTok launched TikTok Buying in 2021 to empower companies to promote merchandise immediately on the platform—no extra sending followers elsewhere to purchase your items. TikTok Buying provides a buying tab to your profile, letting customers see merchandise out of your Shopify catalogs. You can even tag your merchandise in natural content material you publish to ship viewers over to your retailer.
Don’t be shy. Point out your merchandise to your viewers. Strive to not go overboard and be over promotional, but in addition bear in mind to present your TikTok retailer a shoutout from time to time.
Study Extra: A Information to Launching Your Profitable TikTok Store
2. Drive Gross sales with TikTok Adverts
Use TikTok adverts to drive site visitors again to your web site, ecommerce retailer, and even your TikTok Buying tab. You may run in-feed picture adverts selling your merchandise or get artistic with TopView adverts (fullscreen takeovers) to spice up your TikTok following—each will help you earn cash on the platform.
You can even use TikTok as a top-of-funnel useful resource to get customers to enroll to your e-mail record or SMS campaigns. This method will help hold your TikTok account seem much less salesy whereas nonetheless being an influential income driver.
Need to be taught extra about TikTok adverts? Watch our free masterclass to rise up and operating on the platform.
3. Take part in Affiliate Packages
You don’t want your personal services and products to earn cash on TikTok. As a substitute, use internet online affiliate marketing to hyperlink out to different items and make a proportion of each sale when a person clicks by and makes a purchase order. Right here’s how:
- Place an affiliate hyperlink in your profile—then direct site visitors out of your natural views to click on the hyperlink.
- Redirect site visitors to your Fb, Twitter, or Pinterest account the place you possibly can extra generously place affiliate hyperlinks.
- Paste coupons codes and URLs in your video descriptions. Customers should copy/paste the hyperlink into their browser.
Learn extra: The Final Information to Affiliate Advertising and marketing for Inexperienced persons
4. Promote Songs
Receives a commission so as to add songs to your movies. Practically each video on TikTok has an accompanying background music for creators to lip-sync and dance to—and artists acknowledge this worth. In case you have a big sufficient following and engagement, musicians pays to have you ever promote their music in your songs.
They know in case your video goes viral, their music goes viral—and which means extra downloads, live performance tickets, and merch.
For those who’re a musician (or aspiring musician), you need to use TikTok to advertise your personal music. TikTok is a spot to sing and dance, so it solely is smart to publish your personal beats on the platform.
5. Be a part of TikTok’s Creativity Program Beta
The TikTok Creativity Program Beta (previously often known as the Creator Fund) is TikTok’s program that pays customers for creating participating content material. The extra engagement your movies get, the extra TikTok pays you. TikTok desires customers to stay round (to make promoting cash), and so they’ll pay creators who assist in that mission.
You want at the least 100K video views within the final 30 days to affix the Creativity Program Beta. It’s nonetheless a comparatively new thought for TikTok, so anticipate to see this system evolve and alter over the approaching months and years. TikTok says that the “Creativity Program Beta offers you the potential to earn as much as 20 instances the quantity beforehand supplied by the Creator Fund.”
6. Publish Sponsored Posts
Manufacturers pays you to function their services and products—that is known as sponsored content material. You don’t must be a monolithic influencer to get in on the motion. Smaller manufacturers will nonetheless pay good cash to work with microinfluencers who’ve a strong and engaged group—even when it’s not very large (but).
You’ll be able to strategy manufacturers proactively or look forward to them to succeed in out to you. In case you have over 100,000 followers and 100,000 video likes within the final 28 days, you possibly can apply to affix the TikTok Creator Market, a platform that connects high-paying manufacturers with influential creators.
Don’t Skip: The best way to Get Extra Views on TikTok with Professional Talia Datt
7. Change into a Model Ambassador
Model ambassadors operate equally to sponsored content material, however they assist in extra of a long-term capability relatively than a one-off submit. As a model ambassador, you’ll doubtless obtain compensation and free product in trade for a hard and fast variety of movies each week or month. The higher your content material performs, the sweeter your model ambassador deal turns into.
Search for manufacturers you like. Ideally, you’ll find a model that helps you increase your community, obtain gear (you really like), earn cash, and have enjoyable. Most companies have unique ambassador utility pages on their web site, so poke round your favourite manufacturers to see if they’ve any engaging packages.
8. Begin a Patreon
Supply free content material by your TikTok account, however entice your followers to help you on Patreon to unlock premium content material. This may be:
- Behind-the-scenes peeks
- Unique content material
- SWAG
- Private time with you
- Reside chats and hangouts
- Group entry
- Public shoutouts
Get artistic. While you construct a loyal following, they’ll need all the things you may get. Nevertheless, simply make sure you put within the time to make your Patreon content material invaluable and worthwhile—you don’t need anybody to remorse their buy after signing up.
9. Discover New Purchasers
TikTok may be a superb platform to construct your freelancing or consulting enterprise. Publish participating content material to construct your viewers, after which promote your companies. A follower may want your assist, or phrase of mouth may lead you to a different consumer.
For those who construct web sites for a dwelling, function a few of your initiatives on TikTok. For those who’re an e-mail advertising guide, publish a number of the cool campaigns you’ve created.
With sufficient creativity, you may make any enterprise (from plumbing to accounting to software program) thrilling on TikTok. You simply must let your character unfastened and have some enjoyable—that’s what TikTok is all about.
10. Construct and Promote TikTok Accounts
Have a knack for constructing audiences shortly? Do it for a dwelling.
There are many creators and companies who’d love a headstart on TikTok. For those who can quickly construct TikTok followings, you’ll have an inventory of potential consumers.
Take into consideration potential industries that may need to buy a profitable TikTok account. You may battle to promote an account centered on cat GIFs (or possibly not)—nevertheless, an unboxing profile or account centered on vehicles would doubtless promote a lot sooner.
Steer away from making any of those accounts private. You don’t need followers turning into hooked up to your face or identify. As a substitute, focus your content material on the topic materials. This will typically make it difficult to develop an account, however that doesn’t cease folks like 23-year-old Ramy Halloun from making $120,000 executing the identical method on Instagram.
11. Work with Influencers and Fellow Creators
You don’t want a large following to earn cash on TikTok—you possibly can simply leverage the artistic minds who’ve completed the arduous work of constructing loyal audiences. Companion with influencers to advertise your TikTok account or sponsor your merchandise.
A easy shoutout from the proper individual might make or break what you are promoting. Keep in mind when Elon Musk skyrocketed Dogecoin’s worth by 600% in a single week? That’s an instance of unintended influencer advertising.
Think about in the event you did it on goal.
12. Obtain Donations By way of Reside Gifting
While you stay stream on TikTok, your followers can ship you coin donations (which may be traded for money). Create superb stay streams, entice an enormous viewers, and watch the cash begin pouring in.
Nevertheless, bear in mind that actively soliciting items is an enormous no-no per TikTok’s group tips. The trade must be pure and natural.
You want 1,000+ followers (and should be at the least 16) to go stay on TikTok, and that you must be 18 or older to earn reward factors.
13. Increase Cash By way of Crowdfunding
Folks like to take part in crowdfunding campaigns—whether or not that’s financially backing your mission on Kickstarter or supporting a trigger on GoFundMe. Crowdfunding is projected to develop to $43.48 billion worldwide by 2028
And the success fee isn’t dangerous, both. The common success fee of crowdfunding campaigns is a whopping 22.4%, which isn’t dangerous when you think about that simply 10% of startups succeed.
We advocate (when potential) launching a crowdfunding marketing campaign associated to your TikTok account’s content material. It’s unusual when a horse-loving profile tries to lift cash for a revolutionary new board sport on Kickstarter. Nevertheless, nearly any model can elevate cash for these in want. For instance, no person will fault your model for making an attempt to lift funds for an orphanage, even when your account is targeted on nation music lip-syncing.
14. Accumulate Suggestions
For those who don’t have initiatives or merchandise in thoughts, contemplate asking for ideas. It’s a superb means on your viewers to help your account and hold the content material flowing.
Amassing tips about TikTok is much like opening up your guitar case whilst you carry out on the aspect of the road—or how Wikipedia asks you to donate each time you go to the web site.
Just a few tipping platforms make the method fast and straightforward:
- Venmo: Simply use somebody’s Venmo hyperlink, username, or QR code to go to their profile and make a donation.
- Purchase Me a Espresso: Purchase Me a Espresso is a straightforward, enjoyable means on your viewers to say thanks. You should use the platform for one-time donations or ongoing memberships.
- Tipeee: Tipeee wins for being essentially the most user-friendly and likewise presents a good quantity of options. You’ll be able to create a web page to showcase your profile, replace tippers, show rewards, and let the group have interaction.
15. Seek the advice of for a Model
In 2024, an increasing number of manufacturers are investing in TikTok as the following nice social channel to market their merchandise and campaigns. Why not spend their price range with you?
For those who set your self as a TikTok professional, you possibly can seek the advice of companies on all the things from how you can create content material that can go viral to which forms of influencers to companion with.
Progress and attain are going to be the first outcomes for consulting purchasers dipping their toes within the TikTok world. Be their information, in order that they don’t make foolish errors and converse the proper language for the platform’s viewers.
16. Spend money on TikTok Spark Adverts
TikTok Spark Adverts are a local advert format that permits advertisers to make use of natural TikTok posts for promoting. You should use your personal posts or others’ posts (with their authorization) for these adverts. The interactions gained throughout the promotion are credited to the unique natural posts, which may improve model picture and engagement charges.
Customers can work together with Spark Adverts by clicking on CTA buttons, advert captions, profile photographs, nicknames, and extra, driving them to numerous touchdown pages or profiles, which may probably result in monetization by elevated visibility, followers, and engagement.
17. Don’t Make Cash on TikTok
What? It’s possible you’ll be questioning if that’s a typo.
It’s not.
Right here’s why.
Certain, you may make cash on TikTok by following the 16 methods above. Nevertheless, TikTok is, before everything, an leisure platform, and your viewers can sniff out in the event you’re making an attempt to make quick money.
As a substitute, take into consideration TikTok as a strategy to saturate your model with a broad viewers. Certain, that’s not as tangible as a one-off sale from a hyperlink in a bio click on, however you’ll be extra centered on producing momentum than justifying it as a gross sales device.
We interviewed Justin Flom, the “most seen magician on the planet,” who’s amassed 30 billion views on YouTube, Fb, and TikTok. Right here’s what he stated about creating short-form content material.
“No matter you need to promote […] you need to suppose, ‘How can I make this content material essentially the most participating to make someone end that content material?’”
“No matter you need to promote […] you need to suppose, ‘How can I make this content material essentially the most participating to make someone end that content material?’”
So, if you wish to have a long-lasting affect on TikTok, that you must entertain your viewers first, earlier than you consider earning money.
TikTok Cash-Making FAQs
We’ve seen fairly just a few questions floating round our group and the web about earning money on TikTok. Under, we’ll cowl just a few you doubtless have.
What number of followers do that you must have on TikTok to earn cash?
Technically, zero. You may have completely no followers and nonetheless drive site visitors to your ecommerce retailer by influencer advertising and TikTok adverts. Nevertheless, if you wish to be paid immediately by TikTok by their Creativity Program Beta, you want at the least 10,000 followers and 100,000 video views within the final 30 days.
What number of views do you want on TikTok to earn cash?
One other good query. Once more, you do not want any to earn cash on the platform, however you do want a specified variety of views to take part in a few of TikTok’s packages and entry distinctive options. For instance, you want at the least 100,000 video views within the final 30 days to affix Creativity Program Beta.
How are TikTok Creator Program earnings calculated?
TikTok says in its tips that there aren’t any arduous and quick guidelines for calculating the funds you earn by their Creativity Program. As a substitute, they trace on the significance of the variety of views, their authenticity, and the extent of engagement of the content material. Which means your content material must cease a viewer’s scroll and encourage them to need to like or share the video.
Maintain Studying: The best way to Use TikTok for Your Enterprise (Final Information)
Develop Your Enterprise with TikTok Adverts
Proper now, TikTok is rising manufacturers and companies sooner than the rest we’ve seen. However it’s not too late to leap on the bandwagon. Minimize by the noise and competitors with TikTok adverts. Not acquainted? Don’t fear now we have a free masterclass to get you up and operating.
Gerardo Perez founding father of “Advertising and marketing&” a TikTok digital company, will present you how you can create your first high-converting advert from begin to end, even in the event you’re a complete newbie. Plus, you’ll see why reposting profitable Fb & Instagram adverts on TikTok doesn’t work and what Gerardo recommends you must do as an alternative.
The sky is the restrict.
